Friday, June 14, 2013

TV - THis Is No Time To Take Weekends Off

Over the past few months I’ve met with scores of local broadcasters while crisscrossing the country pitching my syndicated show, Raw Travel. It’s been both a great pleasure and an eye opener.
Over the years, I’ve successfully produced programming that brings new audiences and revenue streams to local broadcasters. Starting in 2002, I syndicated the first English-language series for young, U.S. born Latinos before selling the company in 2008. It took time, but our shows allowed stations in key Hispanic markets to aggregate Latino viewing and garner rapidly growing Hispanic ad revenue.

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